Intel’s Mobileye Acquisition Casts Spotlight on Pioneer in Self-Driving Technology Mobileye makes advanced driver assistance systems for dozens of manufacturers and is part of Israel’s emergence as a hub for automotive innovation By Rory Jones in Tel Aviv and John D. Stoll in Detroit
https://www.wsj.com/articles/what-is-mobileye-1489412782
In the nearly two decades since its founding, Jerusalem-based Mobileye NV has helped revolutionize two sectors: automotive safety and Israeli tech.
The firm was created by Amnon Shashua and Ziv Aviram when most cars counted seat belts, anti lock brakes and air bags as central safety components. They set out to create vision-based systems that helped cars see the road and communicate with critical systems—including steering and braking—to respond to situations that could lead to a crash.
Mobileye is now known for its chip-based camera systems that power automated driving features. A flood of auto makers are relying on the company’s army of engineers to help accelerate the move to self-driving cars by creating algorithms and affordable modules that can operate as the eyes, ears and brains of a car that can pilot itself.
As a result, Mobileye has grown into one of the hottest names in the autosupply industry and secured a significant portion of the industry’s contracts for technology known as advanced driver assistance systems, or ADAS. Its ascent helped spur dozens of other smaller upstart Israeli tech firms to enter a market traditionally dominated by automotive giants. CONTINUE AT SITE
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