https://quillette.com/2019/01/05/how-the-self-esteem-
Will Storr is an award-winning journalist and novelist. His work has appeared in outlets such as the Guardian, the Sunday Times, the New Yorker, and Esquire. His latest book is Selfie: How We Became so Self-Obsessed and What it’s Doing to Us. As a psychologist who studies the self and related topics, I was excited to read the book and was not disappointed. I highly recommend it. Below is an interview I conducted with Mr. Storr about Selfie.
Clay Routledge: What made you interested in researching and writing a book focused on the self?
Will Storr: My previous book, The Unpersaudables, was an investigation into how intelligent people come to believe crazy things. It focused on the ways we become intellectually stuck. I concluded that we don’t really choose the things we believe—at least not those things that are core to our worldview. What we believe is just part of the accident of who we are. In an important way, our core beliefs and our self are indivisible.
But this was also a slightly unsatisfying answer, because clearly people do change. I became curious about how this happens and began focusing, in my journalism, on people who’d changed their minds. One of these people was the eminent psychologist Professor Roy Baumeister who used to be a believer in the self-esteem myth. Not only did he change his mind, he was an important figure in proving to the world that the idea, which was dominant at the time, was wrong.
CR: What is the self-esteem movement and how did it come about?
WS: Its proponents believed self-esteem was a “social vaccine” that could cure us of a vast array of problems, and to make us more successful and competitive in our working lives. At its simplest, it said that in order to become amazing we must believe we’re amazing. It helped change the way we raised and taught our children.
At the heart of Selfie is a deep investigation into one of its main proponents, a politician named John Vasconcellos, and his government mandated task force to look into self-esteem. He told the world that the scientific part of his investigation confirmed that high self-esteem was, indeed, a social vaccine. I tracked down former members and spent weeks pouring through their archives and found that he’d deliberately lied and attempted to cover up about what the science really showed—which was no causative link between self-esteem and good outcomes.
Unfortunately, Vasconcellos’s lie went around the world. Journalists bought it, powerful influencers such as Oprah Winfrey embraced it and the idea took over. It was hugely consequential. It was in this era of self-esteem parenting and teaching that we began to see the rise of narcissism in young people, that leads right into this “selfie” era. I believe that Vasconcellos and his task force played a part in that story.