Budweiser releases new pro-America ad with iconic mascot in wake of Anheuser-Busch Mulvaney controversy By Michael Lee
Budweiser has released a new patriotic advertisement as its parent company struggles with controversy over its endorsement partnership with transgender influencer Dylan Mulvaney.
The advertisement, which was released on social media Friday, features one of Budweiser’s famous Clydesdale horses traversing the country from New York City to the Grand Canyon, passing by scenes in the American heartland as a narrator delivers a patriotic message.
“This is a story bigger than beer,” the ad’s narrator says in the ad. “This is the story of the American spirit.”
As the ad plays, the Clydesdale horse passes by some of the most famous American landmarks, showcasing the New York City skyline, the Lincoln Memorial in Washington DC, small towns, and farmland.
At one point, the ad showcases two people raising an American flag as one places her hand over her heart.
“Brewed for those who found opportunity in challenge and hope in tomorrow,” the ad’s narrator says as the horse passes by the flag raising duo and the Lincoln Memorial.
The patriotic ad comes as Anheuser-Busch, which owns Budweiser, continues to deal with backlash over a partnership between another one of its popular brands, Bud Light, and Mulvaney.
Anheuser-Busch has suffered a financial hit as calls to boycott its brands have spread across the country, with one Missouri bar owner telling Fox Business last week that sales of bottled Bud Light dropped 30%, while draft sales dropped 50%.
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