After Donald Trump’s bizarre announcement last week that he was running for president, it occurred to me that many observers are misreading Trump.
Many consider him a joke. Not true. Trump knows when he is being outrageous — and acts that way consciously to build his brand. Some consider him a menace, pointing out polls that show he would do well if he abandoned the GOP after the primaries and ran as an independent. But Trump is too smart to waste money on a futile effort to capture 270 electoral votes. He will conclude — like Michael Bloomberg, another billionaire — that American politics is a two-party duopoly.