“The use of terror under this doctrine [luring and terrorizing] is a legitimate sharia obligation.” — Salman Al Awda, mainstream Muslim sheikh, on the Al Jazeera television show “Sharia and Life”.
Part of the tarhib or “terrorizing” side of this doctrine is to make a cruel example of those who do not comply with the requirements of Islam. That is the reason Muslim countries such as Saudi Arabia and Iran, and entities such as ISIS, intentionally hold ceremonial public beheadings, floggings, and amputation of limbs.
Islamic jihad has always counted on people in conquered lands eventually to yield, give up and accept terrorism as part of life, similar to natural disasters, earthquakes and floods.
After terror attacks, we often hear from Western media and politicians that we must accept terrorist attacks as the “new normal.”
For Western citizens, this phrase is dangerous.
Islam’s doctrine of jihad, expansion and dawah (Islamic outreach, proselytizing) rely heavily on the use of both terror and luring. Targhib wal tarhib is an Islamic doctrine that means “seducing (luring) and terrorizing” as a tool for dawah, to conquer nations and force citizens to submit to Islamic law, sharia. It amounts to manipulating the instinctive parts of the human brain with extreme opposing pressures of pleasure and pain — rewarding, then severely punishing — to brainwash people into complying with Islam.
Most ordinary Muslims are not even aware of this doctrine, but Islamic books have been written about it. Mainstream Muslim sheikhs such as Salman Al Awda have discussed it on Al Jazeera TV. On a show called “Sharia and Life,” Al Awda recommended using extremes “to exaggerate… reward and punishment, morally and materially… in both directions”. “The use of terror under this doctrine,”‘ he said, “is a legitimate sharia obligation.”
People in the West think of terror as something that Islamic jihadists inflict on non-Muslims, and it is. But terror is also the mechanism for ensuring compliance within Islam. Under Islamic law, jihadists who evade performing jihad are to be killed. Terror is thus the threat that keeps jihadists on their missions, and that make ordinary Muslims obey sharia.
An online course for recruiting jihadists contains this description:
“Individual Dawa depends on eliciting emotional responses from recruits (and building a personal relationship). Abu ‘Amr’s approach illustrates a recruitment concept called al-targhib wa’l-tarhib, which is a carrot-and-stick technique of extolling the benefits of action while explaining the frightening costs of inaction. The concept was introduced in the Qur’an and is discussed by many Islamic thinkers exploring the best way to call people to Islam (several scholars, for example, have written books titled al-targhib wa’l-tarhib). According to Abu ‘Amr, recruiters should apply the concept throughout the recruitment process, but emphasize the benefits of action early in the process and the costs of inaction later.”