https://pjmedia.com/trending/trumps-popularity-rose-despite-90-percent-negative-media-coverage-in-2018/
Despite constant one-sided negative news coverage by the big three TV networks, President Donald Trump’s public approval rating rose slightly in 2018, according to a new report from the Media Research Center (MRC). MRC analyzed the ABC, CBS, and NBC evening newscasts, which were seen by approximately 23 million people each night.
“The tone of coverage remains incessantly hostile: 90% negative, vs. just 10% positive (excluding neutral statements),” MRC’s Rich Noyes reported Tuesday. “Yet despite the media’s obvious disapproval, public opinion of the President actually improved slightly during 2018, from an average 40% approval on January 1 to 42.7% approval on December 31, according to RealClearPolitics.”
According to MRC’s monitoring, coverage of the Trump presidency slightly declined in 2018. In the first year of the Trump presidency, ABC, CBS, and NBC spent 99 hours covering the president, while this past year they dedicated 87 hours to his tenure, which still accounted for 28 percent of all evening news airtime.
“As has been the case since the President took office, the tone of network coverage has been exceptionally hostile, ranging from 82% negative in April 2017 (after Trump was praised for a missile strike punishing Syria for a chemical weapons attack) to 96% negative in February 2018 (when the news agenda focused on the Russia investigation, demands for gun control, and a White House aide accused of domestic abuse),” the report noted.
MRC also referenced the Pew Research Center’s finding that during Trump’s first 60 days in office, 62 percent of network stories were negative while only 5 percent were positive and 33 percent were neutral. “If you remove the neutral stories and look at just the stories with a clear spin, Pew’s bottom line looks like ours: 93% negative spin, v. just 7% positive.” CONTINUE AT SITE