New Hampshire primaries are occasionally unpredictable, but this time around Iowa proved to be unpredictable, while the outcome in New Hampshire was known to everyone and their second cousin.
But New Hampshire was less about winning votes and more about constructing a winning narrative. As Iowa showed us, early primaries are not so much about delegates as about stories. Win or lose, every candidate uses the process as background for a narrative about their own trajectory. Winning candidates boast inevitability. Losing candidates claim that they exceeded expectations or were robbed.
For Sanders and Trump, their wins allowed them to reclaim the victories they thought had been denied to them in Iowa. New Hampshire was a do-over, rebooting the narrative of their inevitable candidacies.
For Hillary Clinton, New Hampshire is a setback, but not a major one. She had won New Hampshire in ’08 against Obama, but the racial calculus has since flipped. In ’08, Hillary Clinton’s base was white Democrats and New Hampshire is as white as the driven snow. Now Bernie Sanders is breathing down Hillary’s neck with white voters, but her political firewall is her base of black and Latino voters.
In ’08, Hillary Clinton had desperately scrambled to hold on to New Hampshire after her loss in Iowa. This time she desperately held on to Iowa, using tactics that look suspiciously like fraud, complete with magic coin tosses, but could afford to accept defeat in New Hampshire. Her victimhood antics from ’08 made a comeback in New Hampshire as Bill Clinton whined about “sexist” attacks, but if the candidate has any crocodile tears to cry on camera, she held them in liquid suspension in her steel ducts even in chilly New Hampshire, saving them for sunny Nevada or for an emergency Super Tuesday Weepathon.