Throughout a bombing-and-murder campaign lasting three decades, the BBC never referred to the Irish Republican Army (IRA) as the “so-called IRA.” If you flatten ISIS’s military, the strong-horse appeal of ISIS would simply go away. If there is nothing to join, no one can join it.
Cameron’s and Obama’s tactic is to deny something that Muslims and non-Muslims can easily see and find out for themselves: that ISIS has a lot to do with Islam — the worst possible version, obviously, for Muslims and non-Muslims alike, but a version of Islam nevertheless.
A few days after the massacre of 30 British subjects on a Tunisian beach, the UK Prime Minister, David Cameron, used an interview on the BBC to berate the broadcaster and others for using the term “Islamic State.” Mr. Cameron’s suggestion was that the broadcaster should either refer to the “so-called Islamic State,” use the acronym “ISIL,” or adopt the Arabic term, “Daesh.”