While world leaders in Paris this month push for sacrifice and austerity to save the planet, one American environmental group is boldly pushing back. A new breed of environmentalists — including many former hard-core greens — is promoting “ecomodernism,” a fresh approach that challenges the dogma of the traditional environmental movement.
Ecomodernists have a more optimistic, capitalistic, and sensible world view than their old-guard counterparts. And if the Paris conference fails to produce results, ecomodernists could represent a new path forward on both environmental and global-growth issues. “Instead of viewing environmental problems as a sign of the coming apocalypse, we instead view them as unintended consequences of development,” says one of the movement’s founders, Michael Shellenberger. “We are not going to solve global warming with all of us trying to live with less.”
Shellenberger is a lifelong liberal activist who once worked for groups such as the Sierra Club and Earthjustice. His environmental cred is stellar: Even as a kid, Shellenberger would cast off paper boats lit with small candles every August to commemorate the Hiroshima bombings. During the anti-nuke 1980s, he was swayed by the documentary The Day After and other films that showed doomsday scenarios about nuclear proliferation. “I was anti-nuclear my whole life.”