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The Obama Campaign, that strange 4 year marriage of Generation X hipsters, inner city bosses, suburban college educated boomers longing for racial healing, Big Green businessmen and shady Saudis, appears to be finally sinking beneath the waves. It isn’t going out in a blaze of glory, but with mumbles of trending topics.
Obama was always a petty man and his campaign has descended into pointless pettiness, into Team Big Bird, binders full of women and bayonets and horses. Like so much hipster culture, it exists so that the participants can entertain each other with something that no one else thinks is funny or clever. And that elitism is precisely the point. It’s the last resort of losers who hide from their lack of taste behind walls of exclusivity.
Abandoning mass appeal, Obama is getting back to his roots of entertaining upper middle class college kids with his ‘hipness’; both actual college kids and the overgrown middle aged variety that make up the professional class of the mediacracy who treat the rest of the country the way that they treated the natives on their Peace Corps assignments.
The Obama Campaign was never serious, but it once aspired to an Oprah level of seriousness, to the dignity of the self-help sections where trite observations are recited with great solemnity so that they sound like they must mean more than they do.
For the Northeastern New York Times reader, Obama held out the promise of atonement for the country’s grave racial sins. For the San Francisco wind farm executive, he offered the prospect of a presidency that would be one long endless TED talk with plenty of subsidies for the cunning Greenvestor. And the college student would finally have a president who watched the same shows, listened to the same music and got the same jokes making him the perfect Resident Adviser for the country.