https://claremontreviewofbooks.com/getting-the-candidate-we-deserve/
In his 1888 essay, “Why Great Men are Not Chosen Presidents,” Britain’s James Bryce wrote that “the ordinary American voter does not object to mediocrity.” Yet by the time of Bryce’s writing, less than one score removed from Abraham Lincoln’s day, America had already produced eight presidents who Bryce said were “statesmen in the European sense” or who “belong to the history of the world.” If Bryce could see the dearth of presidents over the past half-century fitting either of those descriptions, he might recalibrate his assessment of earlier voters’ expectations.
In recent voters’ defense, however, they can hardly help pulling the lever (or licking the stamp) for mediocrity when our current presidential selection process serves up little else. It’s hardly surprising, moreover, that this process was designed (to the extent it was designed at all) by the left wing of the Democratic Party. Republicans then adopted it without much debate. Nor should it be surprising that this ill-advised system hurts Republicans more than Democrats.
The current process is an outgrowth of the 1968 Democratic National Convention. The New Left was frustrated because, though Minnesota Senator Eugene McCarthy and New York Senator Robert Kennedy battled closely in the primaries, Lyndon Johnson’s vice president Hubert Humphrey sat out those contests yet walked away with the nomination. He was the last nominee of either party to win the honor without entering a single presidential primary. Those dissatisfied with Humphrey’s independence or moderation successfully pushed for a post-election review of party rules led by Senator George McGovern and Representative Donald Fraser. The McGovern-Fraser Commission sought to replace the old process for selecting presidential nominees, in which Democratic party leaders would decide on a nominee at the convention. Primary elections, previously regarded as non-binding recommendations to the convention from the electorate, became the deciding factor in choosing candidates. To the delight of party radicals and the dismay of party regulars, the first great success of the new rules was the nomination of McGovern in 1972, who went on to win one state and the District of Columbia. Republicans, not wishing to be seen as insufficiently “democratic,” had already obligingly decided to follow suit.