The Steep, Steep Price of Thad Cochran’s Victory in Mississippi
The Republican Party has to stand for more than “just win, baby.”
If you’re a Republican who went all out for Thad Cochran’s win last week, I hope you’re looking at yourself in the mirror and asking yourself whether Cochran’s victory was worth it. Because the price looks awfully steep – i.e., having a Republican candidate denounce the conservative positions of his opponent and a big chunk of the grassroots.
Great, a 76-year-old who wanted to retire is now a favorite to return for a seventh term. Look, I get it, Chris McDaniel had more rough edges than sandpaper origami, and yes, there was always the likelihood that the Democrats would attempt to turn him into the Todd Akin of this cycle. But anytime a Republican tries to beat another Republican by adopting the rhetoric of the Democrats, they’re playing with fire.
Was Thad Cochran’s victory worth having a Republican explicitly running on the glory of earmarks and the value of large federal spending projects in the state? Why not just hold up a giant flashing neon sign saying “WE DON’T REALLY CARE ABOUT THE SIZE OF GOVERNMENT”?
Was it worth running radio ads declaring, “By not voting, you’re saying, ‘Take away all of my government programs, such as food stamps, early breakfast and lunch programs, millions of dollars to our black universities”?
Was Cochran’s victory worth a flyer like this one, contending that the Tea Party is racist?
Yes, yes, the Cochran backers will insist they themselves had nothing to do with those radio ads or flyers. They just happened to benefit from messaging that demonized the positions of the grassroots.
Once a Republican candidate is running on those messages…how many differences with the Democrats are left? “Hi, I’m the candidate of bringing home the bacon and higher spending, and I think the Tea Party is racist. But I’m completely different from the Democrat, I swear!”